There really is nothing new under the sun, and that includes content. Many of what we see today are recycled content, no doubt, but there’s a way to prevent yourself from constantly releasing stale content.
What do you do?
Try incorporating user-generated content. Use live videos and stories. Use polls. Diversify your content.
Which is solely for driving traffic to your business website?
Which is solely for entertainment? All of that.
There are various ways you could present reoccurring content so that it doesn’t appear stale to your target audience.
While you consider all of these, ensure that each content is, in one way or other, supporting your business.
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